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High End Floristry Retailer of Fresh Flowers for Weddings and Corporate Occasions

Ref. AH148

Location : Fulham/Chelsea - London

Asking Price : OIRO £180,000 including net assets

Turnover : £573,000

Net Profit : Undeclared

Gross Profit : £263,000

EBITDA : £90,000

Net Asset : £8,000

Premises : Leasehold

Confidentially offered for sale

  • Turner Butler

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Asking price includes:

Turnover circa £573,000 per annum
Gross profit circa £263,000
EBITDA £90,000 (Before Director’s drawings)
Net assets circa £8,000

12 year lease
6 years’ fixed rent
Lucrative Commercial contracts in place
Superbly located
Excellent reputation
Two Vans (2011 Vito and 2013 Sprinter).

Business Profile

Located in a prosperous part of London this chic upmarket florist supplies predominantly wealthy clientele and top end commercial clients with creative designs weddings and corporate occasions.

Established by the vendor is 2005, the florist has a superb position on a main road in London and enjoys much passing trade. Contracts and accounts are held with both private and commercial clients to supply floristry designs on a regular basis.

Memorable top quality flower and plant arrangements are supplied on either a daily or weekly basis to various top companies, establishing the right balance between the decor of a particular establishment to suit the taste of the clients.

The profitability of the business is gained from supplying affluent clients with all types of floral artistry that includes luxury hand tied wedding bouquets and floral centrepieces, a complete floral design service that is both distinctive and elegant.

Customer Service:

The team provide an excellent level service and have created a reputation that is second to none, taking the utmost care to provide prompt deliveries and exceptional customer service for clients by combining top quality flowers and using beautiful flowers in all of the designs.

Key Strengths:

Firstly, the business caters for a variety of events and corporate contracts, weddings and special occasions. The business is extremely well presented with a superb product/ service base and comes with an excellent reputation and first class existing contracted client base that provide a good regular income.

With a wealth of experience and reputation that is second to none, the team create bespoke flower designs that have completely changed some of the best private and corporate events around London. The team always listen and take on board every client instruction with the attitude of no request is ever too big, or impossible to accomplish.

Key Opportunities:

The sale of this business presents a rare opportunity to acquire a business that is profitable with major contracts in place and yet still has significant growth potential. The business is ideally situated in a prime position close to all major facilities with heavy footfall.

Opening the doors to the public could have a major impact on sales and profitability in the future.

The business premises are located in a highly prestigious area of London. Across the road from the premises the construction of 60 high-end apartments and town houses is presently nearing completion and this will undoubtedly offer very considerable opportunities to increase sales and profits.

Financial Information:

The business is being offered for sale on a going concern basis: all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.

Turnover is circa £573,000 per annum with Gross Profit of £263,000 and EBITDA circa £90,000 before e the vendor’s drawings. Net Asset value circa £8,000 and includes two vans: 2011 Vito and 2013 Sprinter.

Asking Price:

Offers in the region of £180,000 inclusive of net assets of c£8,000 are invited for 100% of the issued capital of the company. The final selling price will have a £1 for £1 adjustment for any rise or fall in this benchmark Net Asset figure of £8,000 at completion.

Advertising and Marketing:

The business has an excellent company website to highlight the floristry arrangements on offer.

There are no proactive sales or marketing activities undertaken with orders secured by accounts, recommendation and referral. The unrivalled reputation of the business ensures that it is recognised by the most affluent of clients.

The business has an informative website which highlights the top quality floral displays for different occasions.


The premises are perfectly situated on a major road in an affluent area. The stylish premises in Chelsea/Fulham and predominantly located and comprise of a generous sized shop with enough room for excellent displays plus a large basement.

Annual rent is £21,360 including rates.

Business Hours:

Monday – Saturday: 9am - 6pm


The owner employs
1 x driver
1 x florist
1 x admin
1 x assistant

Support and Training:

Support and training will be provided for a negotiated period of time to ensure continuity of trading.

Reason for Sale:

The business is now for sale due to family commitments and semi-retirement.

Looking for finance ?

If you are looking for finance to fund your business purchase then we recommend that you talk with our independent finance broker. Because of his many years working at a senior level for a major high street bank he has had more success with finance applications than anyone else we know. He has helped numerous purchasers of businesses that we are selling, including buyers who have been turned down by their own bank! Call us today on 0800 046 1652 or email us at finance@turnerbutler.co.uk

Turner Butler Disclosure Statement

This statement applies to information relating to any company or other undertaking or business advertised for sale by Turner Butler (a 'Business')

The information supplied by Turner Butler on its website or in any other promotional material ('the Information') is not and is not intended to constitute an offer for sale of the Business or any assets of the Business or of the shares of any company which owns the Business.

For the avoidance of doubt there is no intention to create a legal relationship which will only come into existence when a written contract for sale and purchase of the shares in or the Business has been entered into

The Information provided is not intended to address your particular requirements. Further the Information does not constitute any form of advice recommendation representation endorsement or arrangement by Turner Butler and is not intended to be relied upon in making (or refraining from making) any specific decisions.

Any agreements transactions or other arrangements made between you and any client of Turner Butler are at your sole risk and responsibility. The prospective sellers of the Business have provided the Information to Turner Butler. The Information has not been verified by Turner Butler.

You must carry out your own due diligence and satisfy yourself as to the accuracy of all matters. In the case of the sale of shares in a Business the Information has been prepared on the basis that the shares will consist of or include more than 50% of the voting shares and that both the seller and the buyer is either a body corporate, a partnership, a single individual or a group of connected individuals so as to fall outside the scope of regulated activities as defined by the Financial Services and Markets Act 2000. If you are considering a transaction which falls within the scope of such regulated activities you cannot do so through Turner Butler.

Appropriate professional, legal and accountancy advice should be obtained before making or refraining to make any decision.

Turner Butler does not accept any responsibility or liability for loss or damage of any nature that may occur by reliance on the Information. Neither Turner Butler nor any of our employees or agents makes any representation as to the completeness or accuracy of the Information nor do we accept any liability for any losses, costs, liabilities or expenses which may arise directly or indirectly from your use of, or reliance on the Information.

This document is governed by and shall be construed in accordance with English Law and any dispute arising in connection with it shall be subject to the non-exclusive jurisdiction of the English courts

Turner Butler
Ickenham House, 2-4 High Road, Ickenham, Middlesex, UB10 8LJ
Telephone 01895 25 6000 Facsimile 01895 678532