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Software Development Company with Suite of Own B2B Products Inc.Proprietary Workforce Management Solutions

Ref. IU174

Location : Fully Relocatable

Asking Price : Offer Invited

Turnover : £72,000

Net Profit : Undeclared

Gross Profit : Undeclared

EBITDA : Undeclared

Net Asset : Undeclared

Premises : Relocatable

Confidentially offered for sale

  • Turner Butler

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Asking price includes:

Superb blue chip historical client base (circa 300)
Suite of in-house B2B software products
Full Intellectual Property Rights
Source & Object Code
Trademarks (UK & USA)
New Innovative Excel Add-In Product
Huge global market place
Sales achieved in 15 countries
Microsoft Partner
Microsoft Pinpoint

Business Profile

Turner Butler are delighted to bring to market this privately owned highly innovative and technological software development company. The company has developed and delivers proprietary workforce management solutions that target SME’s and also attracts sales from ‘Blue Chip’ companies delivering products and services over an extended or 24 hour working day.

The company is in a position to offer for sale the source and object code for its range of software products; including full Intellectual Property Rights (IPR) pertaining methodology, training and consulting services associated with those products. The company has registered trademarks in the USA and UK.

Over 300 customers in 15 countries have purchased the fully developed products this software company offers representing the following industries: Manufacturing, Utilities, Media, Retail, Law Enforcement, Technology, Healthcare, Call Centres, and Transport. However it could be utilsed in many many more sectors.

The Market:

There are four market drivers: (a) Matching staff supply to demand over extended and 24 hour work days; (b) legislation & compliance with labour laws; (c) workforce trending toward phased and flexible working; and (d) controlling staff costs to compete at lower cost, and safeguard profits.

The Products:

This busines has the product base to support the market as it offers the right solutions including:

• Ready to market ‘On Premise’ software.

• Training and consulting service platform.

• Suitable for 3rd party distribution network.

• Very low customer support overhead

• Fully encrypted SoftPro license protection

• COTS solutions and flexible cost options.

• Web and Internet sales enabled.

• Can be tailored to vertical markets

• Delivers Fortune 500 experience

The products are deployed as ‘On Premise’ standalone software with ‘push’ capability to the ‘Cloud’. It is easily installed on standard office computer networks including Citrix and Terminal Server; and does not require specialist IT support. It offers a shallow learning curve for the self-starter; and there are options for the experienced manager of the more complex and demanding workplace.

The company has recently launched the first Excel Add-In for workforce consultants and HR professionals that automatically generate multiple shift patterns and staff schedules as Excel worksheets. This remains the #1 most asked for function on the Microsoft Excel forums so the scope for this new product is huge as there are some 850 Million Excel users globally!

The Technology:

• Standard PC networks and Windows servers

• Microsoft Visual Studio development environment

• Single code stream supports multiple languages

• Integrated RDBMS architecture

• Integrated Business Objects Reporting

• SQL and Access

Customer Service:

As a dedicated Microsoft Partner and Microsoft Pinpoint company this business has all the ncessary accreditations in place backed up with many years experience. The business model provides rapid deployment of an easily understood solution, backed by fast knowledgeable support response (less than 2 hours); and provision of 24/7 access to support. It is this level of support coupled with the products key features that have enabled the company to work with some of the largest blue chip organisations and SMEs alike.

Key Strengths:

• Proven products purchased by end users;

• A unique Add-in delivered to the Microsoft Excel® user base;

• Technical expertise to solve scheduling problems;

• Automating complex scheduling algorithms;

• Business transformation.

Key Opportunities:

There are numerous opportunities available to the new owners of this business.

A significant opportunity for fast generation of revenue in the immediate term is likely to be associated with the recently launched Add-in for Microsoft Excel®. As already mentioned the number one request on Microsoft Excel forums is about generating shift patterns and staff schedules. This company have not only solved that problem but have automated it. There are over 850 million Excel® users and a significant number of those users want to work out their staff shift pattern. It is not unreasonable for the business owner with market presence and established routes to a global market, to anticipate a ‘mass market’ response capable of generating a 7 or 8 figure revenue stream.

The potential profitability concerning the desktop versions of this company’s products are likely to include:

• Sell ‘more’ to an existing client base: integrating software code into an existing product range to offer additional customer value e.g. HR & Payroll.

• Gain immediate access to the workforce management market: with well-defined products and consulting services.

• Reduced R&D costs: use the existing code flow and database architecture to deliver a multi-user enterprise platform.

Financial profile:

The business is being offered for sale on a going concern basis, all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.

This business has only scratched the surface to date in terms of market penetration and sales performance, mainly due to the financial constraints on the owners. Sales revenues for last year were circa £72,000 which represents a “tiny” percentage of the sector value these software products are applicable to. This business would be an ideal enabler to a company looking to expand its product offering in this area with its own sales force with the added advantage of inheriting some 300 historical users, including large blue chip organisations with ongoing software requirements.

With a proactive and strategic sales and marketing function in place it is understood that this business could enjoy impressive future growth revenues.

Advertising & Marketing:

This is the area that needs resource to maximise the many opportunities this business has available. The company currently carries out no sales and marketing activity. It does have an informative website and pdf brochures it can send to customers but does not proactively present itself to the market.

Growth and Expansion:

The target market for SME’s that would happily deploy this company’s desktop software represent around 80% of the total market. SME customers are sensitive to recurring costs and ‘shy’ away from hosted systems. Therefore, a focus on a traditional marketing and sales campaign will almost certainly see an immediate increase in sales in this market.

However, the standalone deployment model of the software constrains many of its features to a single user; and this weakens its capability to be deployed throughout the multi-user environment of the larger corporate. Porting the software to a multi-user role based model e.g. a ‘Cloud’ environment would be very simple; and would immediately release these features to the corporate multi-user market. A direct sales force could be required for the corporate accounts which represent around 20% of the total market.

The Add-in for Excel® would favour a web based and telesales approach given the volume size of the market.


There are no premises associated with the sale. The business is truly relocatable.

Business Hours:

As required.


Currently one of the shareholders works full time in the business and another on a part time basis.

Support and Training:

The vendors will provide all the necessary support and training including market intelligence and domain expertise to ensure a seamless transition of ownership.

Reason for Sale:

This company evolved as a start up and quite simply has never had the resource to actively market the products it has so effectively developed. Without funding it is unlikely they will have the resources needed to realise the significant and full potential of this product which has truly global market interest.

Looking for finance ?

If you are looking for finance to fund your business purchase then we recommend that you talk with our independent finance broker. Because of his many years working at a senior level for a major high street bank he has had more success with finance applications than anyone else we know. He has helped numerous purchasers of businesses that we are selling, including buyers who have been turned down by their own bank! Call us today on 0800 046 1652 or email us at finance@turnerbutler.co.uk

Turner Butler Disclosure Statement

This statement applies to information relating to any company or other undertaking or business advertised for sale by Turner Butler (a 'Business')

The information supplied by Turner Butler on its website or in any other promotional material ('the Information') is not and is not intended to constitute an offer for sale of the Business or any assets of the Business or of the shares of any company which owns the Business.

For the avoidance of doubt there is no intention to create a legal relationship which will only come into existence when a written contract for sale and purchase of the shares in or the Business has been entered into

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Any agreements transactions or other arrangements made between you and any client of Turner Butler are at your sole risk and responsibility. The prospective sellers of the Business have provided the Information to Turner Butler. The Information has not been verified by Turner Butler.

You must carry out your own due diligence and satisfy yourself as to the accuracy of all matters. In the case of the sale of shares in a Business the Information has been prepared on the basis that the shares will consist of or include more than 50% of the voting shares and that both the seller and the buyer is either a body corporate, a partnership, a single individual or a group of connected individuals so as to fall outside the scope of regulated activities as defined by the Financial Services and Markets Act 2000. If you are considering a transaction which falls within the scope of such regulated activities you cannot do so through Turner Butler.

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Turner Butler
Ickenham House, 2-4 High Road, Ickenham, Middlesex, UB10 8LJ
Telephone 01895 25 6000 Facsimile 01895 678532